2021

Incheon Housing & City Development Corporation

Commissioned for the Incheon Housing & City Development Corporation (iH) headquarters, our studio designed and executed a permanent architectural media facade that turns the building’s entrance into an immersive digital canvas. Centered around themes of maritime navigation, urban innovation, and ecological harmony, the production combines procedural particle simulations, sweeping fluid dynamics, and photorealistic 3D botanical growth. Operating on an array of four high-lumen projectors housed within a custom enclosure inspired by traditional Korean eave architecture (cheoma), the installation delivers a high-contrast, perfectly mapped projection experience that seamlessly connects corporate identity with public media art.